Samples.

J. Gumbo's Down Home Cajun Cookin'
These print ads and menu are part of a comprehensive campaign to re-brand this ambitious cajun restaurant chain.

Through rough-hewn graphic elements, a folksy headline and iconic Louisiana imagery, the ads and collateral elements help present an attitude and atmosphere more befitting of a kick-up-your-heels-and-throw-down-a-couple-Dixie-beers cajun joint.

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